Case Study - Driving Wheels and Sales: How We Turbo-Charged Janta.ro Online Presence
Janta.ro is the b2c online store of Alcar Romania as part of the ALCAR Group, a international group focused on the wholesale and manufacturing of steel and alloy wheels.
- Client
- Janta.ro
- Year
- Since 2021
- Service
- SEO, SERP, ADS, Sale Funnels
Overview
Janta.ro is the b2c online store of Alcar Romania as part of the ALCAR Group, which is an international industrial and commercial group focused on the wholesale and manufacturing of steel and alloy wheels. The ALCAR Group is also a market leader in the European auto aftermarket segment.
We have started the work for them in 2021, by building a new ad strategy for Google and Meta (Facebook and Instagram) and setting up sales funnels.
We are still working for them with the aim of generating sales for online website.
The main objective in this project is the continuous increase in sales online and generating brand awareness for companies own products
What we did
- SEO
- SERP
- Google Ads
- Bing Ads
- Meta Ads
- Sale Funnels
- Email Marketing
- Year to Year Sales Increase
- ~ 110%
- CTR/Interactions for ads
- 2% to 8.14%
- Conversion Rate
- 0,8% to 2.14%
- SEO/SERP Positioning (more than 10 keywords/expressions)
- Top 5